Jan 11, 2025

MetaCRM & KingCard Team Up to Power Up PayFi 

We’re glad to announce a strategic partnership with KingCard, an innovative cryptocurrency payment solution provider. This collaboration enhances the PayFi sector by combining KingCard’s seamless payment infrastructure with MetaCRM’s powerful analytics capabilities. Follow us to explore how we unlock and empower a new chapter for Crypto Payments!

Understanding PayFi’s Critical Role

Payment Finance (PayFi) represents a crucial evolution in financial technology, integrating blockchain capabilities for real-time transaction settlement. While DeFi broadly encompasses decentralized financial services, PayFi specifically addresses immediate, high-stakes financial operations. This specialization makes it particularly valuable for invoice financing, supply chain finance, and reverse factoring, fundamentally transforming how businesses handle their financial processes.

KingCard: Bridging Web2 and Web3 Payments

KingCard stands at the front of PayFi innovation, embodying the digital lifestyle of Generation Z while bridging Web2 and Web3. As a compliant payment provider authorized by Visa and Master Card to be used in payment scenarios at tens of millions of merchants around the world, KingCard provides users with a safe and convenient payment experience and seamlessly integrates cryptocurrency into daily transactions. Their partnership with multiple issuing banks and implementation of advanced MPC technology ensures robust security for all user funds.

MetaCRM: Empowering PayFi with Advanced Analytics

The partnership introduces MetaCRM’s specialized CRM solutions to the PayFi sector, offering sophisticated capabilities for user tracking and engagement. MetaCRM’s platform brings several key advantages to KingCard’s ecosystem:

MetaCRM enhances KingCard’s operations through seamless integration with Zendesk, the leading CRM in PayFi, ensuring consistent customer service quality while leveraging blockchain capabilities. The platform’s multi-channel support across Telegram, Discord, Web Widget, and Support Center provides comprehensive customer engagement options.

With cross-chain and multi-asset tracking capabilities, MetaCRM offers detailed insights into user behavior and transaction patterns, enabling KingCard to optimize their services. The platform’s sophisticated footprint tracking provides deep insights into dApp customer behavior, helping KingCard better understand and serve their user base.

Building the Future of PayFi

Customer relationship management remains fundamental in Web3, just as in traditional finance. Strong user engagement and brand loyalty drive success in the cryptocurrency space. Through this partnership, KingCard gains access to MetaCRM’s powerful on-chain analytics and insights, enabling data-driven decision-making and strategic planning.

As digital payments continue to evolve, the combination of KingCard’s innovative payment solutions and MetaCRM’s advanced analytics platform establishes a strong foundation for the future of PayFi. This collaboration marks a significant step toward making cryptocurrency payments more accessible, trackable, and user-friendly for everyone.

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